The amount of digital content created and managed by retailers continues to grow exponentially. Publish lookbooks for the latest product line. Manage rich-media assets like images, logos, and videos across every retail channel and with your agencies. Create and distribute catalogs. Drive syncs to the cloud so everyone’s always accessing the most up-to-date content, and its sharing features and access controls make working with external ad agencies and vendors simple and secure.
Training store employees across many locations, shifts, and products? It’s easy to create a self-service training portal. Just store all your product launch videos, marketing campaigns, promotions, store return policies, and safety procedures in Drive or a Team Drive, then embed these stored files in Sites. If you need live training, conduct a virtual class across the globe with Hangouts to save time and travel costs. You can even record the training to make it available on-demand later.
Use Google+ social communities within the organization to help employees learn from one another, share ideas to increase in-store sales, generate best practices, provide feedback on new products, and create a sense of community.
Provide store associates with the tools they need to best serve customers from the store floor. Whether answering customer questions or providing recommendations, store associates can use their phones or tablets to access product specifications, promotions, videos, and FAQs stored in Drive and Google+. If customers or associates need other expert opinions, they can reach out to their peers by posting a question on Google+.
Streamline your business processes by moving all your operations and processes online. With Forms, you can create electronic forms for product recalls, time off requests, supply orders, acknowledgements of company policies, and more—in just minutes. These forms are easy to update and can be accessed from kiosks, computers, or mobile devices.
Tracking tasks and schedules across multiple stores and hundreds of employees can be time consuming. Use Sheets and Calendar together to create a dynamic schedule—plan and distribute tasks, track their completion, manage exceptions, and more—all in one place. Store employees can access these schedules remotely from their mobile devices or through any web browser. Need feedback or updates on a task? Employees can directly add comments and change their statuses in Sheets.
Keep all internal news, executive blog posts, project schedules, product documents, local and store-wide promotions, online forms, training content, and more in a single Sites website. Now your organization has a one-stop destination for all important information, which any employee (or just a select group) can access anytime, from any device.
When retailers experience high employee turnover, shortening the recruiting and onboarding process improves the bottom line. After interested candidates submit their information through Forms, you can conduct interviews with your top choices from anywhere in the world with Hangouts. Then, streamline the onboarding process with a Sites website containing new employee checklists and onboarding tasks.
Collaborate and share product designs, mock-ups, quality guidelines, and Key Performance Indicators (KPIs) in a secure workspace using Drive or Team Drives. Manage activities with a shared task list in Sheets or a shared team Calendar. Crowd-source feedback on product designs and materials from employees, suppliers, and plants in Google+. Hold live video meetings with your suppliers in Hangouts to improve communications and reduce cycle time.
Stores are constantly changing their physical footprint; whether you’re opening a new store or rebuilding your space, coordinating every task with various internal departments and outside contractors is a challenge. Collaborate on task assignments and timelines in shared Sheets and Calendar. Different locations between teams isn’t an issue either—just hold virtual meetings anytime, anywhere with Hangouts.